Small Business Outreach can start with a Meetup, not the famous app (Called Meetups), by bringing together like-minded people in your local area to interact or learn. It’s as old as the days when we sat together and braided each others hair or went out on a hunt together. It’s about bonding and bringing people together over…
Understanding Affiliate Marketing Misconceptions Quick Definition A website/blog promoting another business/product/service and in return receives a ‘commission’ for the promotion. Normally promoted through reviews, article writing, landing pages or through a whole website in the course of ‘normal’ writing. It may be the intention to fully promote the affiliate product or merely as a means of redirecting…
Volunteering is a two-way street no matter if you are Mother Theresa or Mark Zuckerberg. It benefits both parties at the end of the day. So Should I Volunteer My Business Services to gain larger community awareness? Okay, Okay, so the initial statement needs a quick explanation. Volunteering benefits everyone who takes part in…
What is Above the Fold, why it is important, and what can you do to improve your website now that you know about it? What is the Fold? It is as it sounds. The Fold on a website is just like a newspaper. When the broadsheets sit on the newsstand and display their articles, everything “above…
What does it mean to Leverage Your Community? Today is #UrbanWednesday and we are discussing how important it is for us to link up with the people around us locally. To Leverage Your Community is to be wear your customers hang out. They are at sponsored runs, at the Ice Hockey out at the boot…
A/B Testing is also known as Split Testing. This is where a Digital Marketer has different adverts, or landing pages and tests which one convinces more customers to click-through and /or purchase a product or submit an email address. Have you tried A/B Testing Explained for Improved Sales Conversion yet? A/B Testing Explained Take for example…
Yesterday, I was searching for an article online about a TV show and came across a website that had a graphic on it listing the Game of Thrones binge schedule for the next 6 weeks, at 2 episodes a night in order for you to be ready to watch the final season starting in March….
We always ask new clients how serious they are about improving their visibility online and to their local customers. They always respond with, “Of course or else we wouldn’t be here!” I always reply, “Are you willing to Do Whatever it Takes?“ When Do You Need To Take Action? If you are asking this question…
There is plenty of information on this topic but for a Basic Guide to Search Engine Ranking for those new to ranking their business, this should give you a few of the first steps in. Any further ideas you think we could benefit from would be greatly appreciated. Explaining Search Engine Ranking Search Engine Ranking Definition…
When a business notices customers heading to their competitors and they can’t attract them back, they normally hire more salespeople or push more products to ensure that their brand is being seen and heard. Perhaps Refining the Digital Marketing Planning Process first will have the most impact. There are other ways, and normally it has…